Five ways to be a better public speaker

by | Jun 23, 2014 | Finding Clients, Freelance Business & Finance | 3 comments

Public speaking is one of the hardest skills to learn as a freelancer. Standing in front of a crowd of people, presenting your thoughts on a topic can be nightmare inducing. As someone who was a shaking, stuttering red-face mess at school when presenting anything to more than two people, I know this fear well. I’m the introvert who felt uncomfortable being the centre of attention at my own wedding.

Even two years ago, I’d have stayed away from anything that involved the words ‘public’ and ‘speaking’. Embarrass myself publically? No ta.

But I kinda love it now. I get what people mean when they talk about the buzz you get.

So, how did I go from bumbling mess to someone who feels more comfortable with public speaking? (not TED talk comfortable, but room full of 100 people comfortable). Here are five steps I took.

1) Using PowerPoint? Update to Prezi

Update: I now use Canva for my presentations, both to create them and present them directly through Canva. You can have a nosy at their presentation templates here.

As tech is something I both enjoy using and find keeps me calm, my first step was to look at what I was using. Mainly my presentation tools. PowerPoint has been doing the same thing for years and it shows. Prezi is far more impressive and a little bit more intuitive (plus if you activate it with your iPhone, people tend to get very excited). Other tools you could try are Haiku Deck and Slideshark.

2) Make it funny

One of the best ways to keep the attention of your audience during your presentation is to make it funny. I’m not talking about using an entire stand-up routine, but the occasional funny picture in your presentation or perhaps a funny experience you can share will keep them hooked.

3) Make it interactive

Ask the audience questions or for a show of hands throughout your presentation. If you show you’re interested in what they think, they’ll be interested in what YOU think. Also, it keeps everyone awake…

4) Do it YOUR way

The danger of watching too many TED talks is that you can feel pressurised to use the same approach. You know the one. Dramatic pauses for effects. Not a single indication of nerves. It’s brilliant, but if that’s not you, then don’t do it! The more natural you are, the more the audience will enjoy it. So if you prefer to use a bunch of props, pace around the stage (I’m a pacer and a hand mover), do it! It’s worth filming yourself beforehand though, so you can pick up on anything you’re doing wrong (such as talking into your boobs or failing to look at the audience).

One thing EVERY public speaker needs to do though, is plan what they’re going to say. The idea of blagging it may seem appealing, but it rarely works out well.

5) Practice, practice, practice

This is the best advice I can offer. I’ve been fortunate to get a year of experience under my belt, working at a business school for young people. A couple of friends who saw me present at Blognix last year and this year mentioned they could tell the difference. Teaching classes of 16-year olds can do that!

The more practice you can get, the better. Volunteer at local networking events to kick things off. Do training events at companies. It’s all great experience and will help you create your own personal presenting style. If you can’t do any of those, try YouTube. Set up an account (make it private if you want), and get talking about things. Or try podcasting (check out my lovely friends Sam and Lea at The High Tea Cast for more info on podcasting)

I can’t promise you’ll be rivalling Tony Robbins anytime soon. And you’ll still worry that your legs will give way when you stand up to do your talk. But hopefully, you’ll also start to kind of enjoy public speaking.

Do you have any tips for being a better public speaker?


All about Emma Cossey

I’m a long-term freelancer, mum and all round digital geek, and I’m happy to welcome you to The Freelance Lifestyle. I launched this blog in 2011, to provide freelancers with down-to-earth support, and practical advice. I wanted it to be a kind, supportive place to get tips and advice on living a great freelance life. I’ve been a pro blogger, a social media consultant, a copywriter, a teacher… but my passion is helping people just like you take the next step. So whether you want to pick up tips from the blog, listen in to the podcast, come join the Facebook group or get some more focused 1-2-1 support with my coaching, there’s something here for you.

You can find out more about Everything I do here

Summer Break: What Do You Want to Hear Next?

I’m taking a short summer break from the podcast while I rethink what’s next. Here’s why I’m pressing pause and how you can help shape future episodes.

My iPhone Podcast Recording Hack

Discover a simple iPhone podcasting hack that improves audio quality and creates transcripts using the built-in Voice Memos app on iPhone 16 and later.

Underpromise, Overdeliver: My Secret to Business Success

Discover why underpromising and overdelivering is one of the best habits freelancers can adopt for happier clients, less stress and stronger relationships.

How Much Should You Charge As A Freelancer?

Wondering how much to charge as a freelancer? Explore trusted resources for researching freelance rates, comparing prices and setting sustainable fees.

Freelance Realities: Not Just the Glossy Highlights

Freelancing isn’t always easy. Discover why quieter months are normal, how to build a more resilient business, and why you’re not alone if work feels harder right now.

Discovery Call Scams: What Freelancers Need to Watch Out For

Discovery call scams are becoming more common. Discover the warning signs, simple checks to make, and how freelancers can protect themselves.

Tax-Free Childcare & Summer Holiday Survival Tips for Freelancers

Tax-free childcare can make a real difference for self-employed parents. Discover practical tips for managing childcare, holiday clubs and summer work schedules.

How to Respond to Free Work Requests (Without Feeling Awkward)

Learn how to respond to free work requests without feeling awkward. Discover when to say no, when unpaid work might be worthwhile, and how to protect your time and value as a freelancer.

Tiny Ways to Outsource (Without Feeling Overwhelmed)

Learn how to start outsourcing in your business without feeling overwhelmed. Discover small, practical tasks you can delegate, from email and social media to bookkeeping and scheduling, to save time, reduce stress, and build consistency.

3 Ways I’m Finding New Clients in May 2026

Looking for new freelance clients? Discover 3 simple ways I’m finding more clients this May using AI SEO, Google Business updates, and LinkedIn.

Want to know more about how I can help?

See everything I offer and sign up to my newsletter for more advice and recommendations on running your freelance business!

Show me more!