Business Coach and Mentor for freelancers

Looking for a freelance business coach or mentor to help you overcome road bumps, grow your business and create your ultimate freelance lifestyle?

Freelance Business Coach & Mentor

Looking for a freelance business coach to help you overcome road bumps, grow your business and create your ultimate freelance lifestyle?

freelance business coach

How I Can Help You

How I Can Help You

Hello! I’m Emma Cossey, and I’m a freelance business coach and mentor. Essentially what that means, is that

The Freelance Lifestyle blog was created in 2011, to provide freelancers with down-to-earth support, news and practical advice.

Since then, the community has morphed into that friendly and honest place I dreamt of visiting when I first started out. The space to open up about the struggles of freelancing, to vent, and to connect with others on the same path. From that little blog, came a podcast, a Facebook community, an online school and now, coaching.

But before I welcome you into the club with open arms (metaphorically speaking – personal space is sacred!) you need some clarity.

Is Freelance business coaching or freelance mentoring for you? Yes, if…

You want to figure out exactly why, when and how to ditch the 9 to 5.

You’re ready to start working (and living) your way. You need to focus your goals (and really get to grips with the practicalities). You’re also a bit nervous (or even scared) about taking those steps, and need support from someone who gets it.

You’re craving the confidence you see others show. You want to find smart solutions to streamline your freelance life.

You want balance. You could be a mum juggling work and freelancing, an exhausted office worker looking to take back control or you simply want to be able to LOVE what you do.

An Introduction.

I’m Emma, business and life coach for freelancers, i.e. the person who can help you figure out all of that stuff.

I’ve been freelance since 2009, and a trained coach since 2015. Known in some circles as #betterthangoogle (as I know the app, tools or hacks for nearly every situation). Through 1-1 coaching, I can help YOU get focused, get accountable, and get going.

As a freelancer with ADHD, I know how it feels to try and fit in, and do things in a way that everyone else does. Ooof, it’s uncomfortable! I’m here to help you throw out the rule book and build a freelance business that works for YOU. 

freelance business coach
  • Are you brand new to freelancing and need someone to hold your hand through it
  • Are you an introvert, and you’re stuck in the mindset that successful business owners have to be extrovert (clue: you don’t!)
  • Do you have ADHD, and you’re looking for help through Access to Work’s ADHD coaching fund?
  • Does your mindset need some mojo.
  • Do you need help on how to find clients
  • Are your systems are stressing you out and you need help with creating one that works for you.
  • Do you just need someone who understands what it’s like to run a freelance business
  • Do you need someone that will be equal parts cheerleader and butt kicker, helping you to plan out and achieve your business goals

Regardless, I’ve got you covered. I’ve spent years building up my own freelance business.

I’ve been a pro blogger, a social media consultant, a copywriter, a teacher/trainer and now a freelancing mum with a side of late diagnosed ADHD… and my passion is helping people just like you take the next step.

I’m here to help you build the freelance life you want. 

Interested in 1-2-1 coaching?


Some of the areas I help with:

  • Helping to identify goals and an action plan
  • Identifying income streams to improve income flow
  • Creating boundaries and structure for better work/life balance
  • Developing regular routines to make business and life go smoother
  • Implementing a pitching routine to avoid the feast or famine cycle
  • Social media tools and online workflows to improve the productivity of your business
  • Identifying limiting beliefs that are holding you back (e.g. imposter syndrome, confidence at networking events, self-belief)

Sound good?

Biz Coaching for freelancers through Zoom

Biz Coaching through Voxer

Voxer is a free app (available on desktop or mobile devices) that allows you to message each other using text and voice notes – but the big difference is that you can hear the other person live while they’re talking, like a walkie talkie (but a walkie talkie you can replay later and transcribe).


Zoom Coaching testimonials

“Emma is a sensitive and practical coach. She balances the sessions with teasing out the crux of a situation by asking insightful questions, with tips and tricks and ideas that help you solve blocks yourself. Emma has worked as an employee and also, as she is now, as an established freelancer. Knowing both sides of the fence gives her an immense credibility which coupled with her boundless wisdom and suggestions makes you feel nothing is impossible. I would highly recommend Emma as a professional coach to anyone wanting to bring success into their lives.”

Susie Boutal

“Emma has an amazing way of making you feel heard and understood. In the early days of setting up my business I needed a lot of help and it wasn’t always easy to find the right people. By pure synchronicity I found Emma and we just clicked! She is knowledgeable, generous with her information and most importantly, kind. After a couple of one-to-one sessions with Emma, I felt more empowered on the technical side of what us business owners have to do, and even though I still have a lot to learn, I know I can reach out to Emma again to get sound information that works! I highly recommend Emma to anyone embarking on a freelance lifestyle, she’s amazing!”

Mandy Deakin-Snell

“After just an hour with Emma I had clarity on where I was taking my business and an action plan to help me get it there. She gave me loads of ideas and helped me take a fresh look at what I was doing, as well as giving me motivation to get there”

Laura Agar Wilson

“Thanks to coaching with Emma, I’ve become much better at using my available time to do the things that matter to me, bring fun, challenge and novelty to the less interesting bits and most importantly, be kinder to myself. The last bit is the hardest, so having a coach like Emma who celebrates your wins and helps you to see the gifts when things don’t go as planned is not a luxury, it’s a must-have.

Working with Emma has helped me grow as a person and plant my business idea seeds. I’ve developed a programme for ADHDers, Creativity Crops, ADHD Ideas Farming, to do the same for others. Emma is also great at helping you discover new tools that work for you and your business. In a nutshell, Emma is a human fertiliser – the organic kind!”

Anj Cairns

“Emma is the first person I go to to talk about anything, whether it’s work, personal, or utterly random. She is a great sounding board whenever I need to vent, she has SO MUCH KNOWLEDGE that she is always happy to share and her practical approach always helps me calm down and identify exactly what’s getting in my way (and what I should do next). It’s unreal the amount that talking to Emma helps me live life. More than anything, she has helped me to believe in myself. She is always there, always kind, always encouraging and I LOVE HER.”

Daire Paddy

Voxer testimonials 

Here’s what Laura said after a month of accountability Voxer:

“What can I say? Being a business owner can be a lonely old thing, and sometimes you just need some impartial and expert advice to call on. Emma has become that person for me. Not only is she incredibly knowledgeable, but she is also a calm, kind and thoughtful coach – genuinely acting as a cheerleader for my business. She has become an integral part of my business decision making and helped coax me into making some big ideas start becoming reality. If you’re looking for accountability with a pinch of tech and a whole lot of knowledge, you need Emma in your life.”

Laura Parker

Scaling Consultant, Shoreway Business Support

“The Voxer package was great value for money and a really superb idea – I had Emma on hand, fully focussed on my business for 30 minutes every Thursday for four weeks. These intensive, bite-sized sessions meant that we could focus in on some business-related niggles that may have come up in the interim or questions that may have dropped into my head over the week. She really helped me to focus and prepare my new packages for the market. The platform Emma uses is also really useful because your conversations over text or voice are saved to return to later. I found Emma to be incredibly approachable, knowledgeable and non-judgemental, and because she has lived experience of neurodiversity, I felt I could be open about my struggles with dyslexia and dyscalculia and get tips on how to manage aspects of my business I was struggling with. I’ll be back for more ASAP!”

Milly Moss

Comms and Marketing, Milly Moss

“Emma has been hands-down the best careers advisor I’ve ever had. With a rare combination of objective insight, pragmatic wisdom and individual compassion, Emma has motivated me to make the most of a negative career situation to kick-start the freelance career of my dreams; she assists freelancers in breaking down their goals into manageable tasks, provides highly useful, well-prepared and practical workshops and advice, providing insider knowledge and support, and her weekly mentoring sessions throughout the process were efficient, encouraging and friendly. Thank you Emma for all of your much valued help!”

Eleanor Veness

TV & media freelancer

Free Support

I’ve got lots of free support and goodies available for you too!

All of this can be found on my Freebies page.

Follow me on Instagram

Pitch Tips

Pitch Tips

Organise a ‘drop-in’ session in a coffee shop, where people can get 10-15 minute consultations, in exchange for the price of a coffee.
Find a Twitter chat for your area or industry and get involved!
Jump on Instagram Stories and record an introduction story to add to your Highlights.
Share a testimonial on your social media channels.
Ask for testimonials from clients, either with an e-mail template or through LinkedIn.
Update your Google My Business listing, and download the My Business app to update it regularly.
Ask your clients to review your business on Google My Business.
Share a ‘thought-leadership’ post on LinkedIn. More eyes on your content, more eyes on your profile!
Make a note of all the promotion days in the Facebook groups you’re in, and create an eye-catching graphic or photo for them.
Offer to add clients to a monthly newsletter where you update on news relevant to them (and the services you have that can help them with it!).
Offer clients and past clients a referral bonus. This could be a £10 Amazon card, a complimentary hour of your services or a small % off their next invoice.
Pitch yourself to podcasts as a guest.
Write a list of 10 companies you’d love to work with, and follow them on social media. Interact! Build a relationship. Then pitch.
Follow the #journorequest on Twitter for PR opportunities.

Get more clients


Sign up to my free training on 5 ways to find your next client as a freelancer.